The role of customer e-trust, customer e-service quality and customer e-satisfaction on customer e-loyalty
Ahmad Juwaini; Gusli Chidir; Dewiana Novitasari; Joni Iskandar; Dhaniel Hutagalung; Tias Pramono; Arman Maulana; Koko Safitri · 2022 · International Journal of Data and Network Science
WASTE classifies this as Negative / Null Result Report · AI classification, approximate
The study found no significant effect — useful as a negative control or null benchmark for your own design.
Abstract
This study aims to determine the effect of e-service quality on customer e-satisfaction, the effect of e-trust on customer e-satisfaction, the effect of e-service quality on customer e-loyalty, the effect of e-trust on customer e-loyalty and finally, the effect of e-satisfaction on online shop customer e-loyalty. The type of research used in this research is correlational research with a quantitative approach and testing the research hypothesis was carried out by using the Structural Equation Model (SEM) approach based on Partial Least Square (PLS). The sample or respondent used in this study
Abstract by Ahmad Juwaini; Gusli Chidir; Dewiana Novitasari; Joni Iskandar; Dhaniel Hutagalung; Tias Pramono; Arman Maulana; Koko Safitri, International Journal of Data and Network Science (2022) — licensed CC BY 4.0.
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Metadata source: OpenAlex · DOI 10.5267/j.ijdns.2021.12.006
