Analysis of Influence of Internet Retail Service Quality (IRSQ) to Consumer Online Shopping Satisfaction at www.kebanaran.com
Imam tahyudin · 2013 · arXiv
WASTE classifies this as Negative / Null Result Report · AI classification, approximate
The study found no significant effect — useful as a negative control or null benchmark for your own design.
The finding, in one line
“Based on the research results influence IRSQ variables (performance, access, sensation, and information security), performance variables (X1), access (X2) and sensation (X3) had no significant effect on satisfaction (Y).”
Abstract (excerpt)
The purpose of this research was to determine the influence of Internet Retail Service Quality (IRSQ) (website performance, access, security, sensation, and information) to the satisfaction www.kebanaran.com online shoppers. The method of analysis used was path analysis. Based on the research results influence IRSQ variables (performance, access, sensation, and information security), performance variables (X1), access (X2) and sensation (X3) had no significant effect on satisfaction (Y). It showsthat the online shopping website www.kebanaran.com already apply standard terms online stores in ge
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Metadata source: arXiv